Jewelry Repair Consultation
Here at BVW Jewelers, our jewelry experience enables us to execute flawless jewelry repair in Reno NV, everything done on site always available to answer your jewelry questions. Keep in mind that all work is completed onsite / in-store, and many projects are available as a While-You-Wait service, while other jewelry stores send out all their work to jewelry experts such as BVW Jewelers. Contact us to schedule your jewelry repair consultation and ask for quotes over the phone.
Make an Appointment
If you are looking for fast expert jewelry repair that Northern Nevadans are used to look no further. Our state-of-the-art repair center ensures that your jewelry is serviced here in house so you can rest easy knowing your priceless jewelry is in good hands. We understand leaving your fine jewelry with anyone can be unnerving when being a first-time customer. We encourage you to visit our Yelp page and read what other customers have been saying! We stand behind all our services, so you don’t have to spend extra on warranties. Visit our showroom today to get a quote on your jewelry repair.
Appraisals are a necessity for your jewelry. Whether you need to get insurance for your new engagement ring or need estate values for your family’s vintage jewelry we are here to help. Our GIA certified staff use the most up to date equipment and technology to evaluate your jewelry pieces. All appraisals are done in-house so you can be assured that your jewelry is in the best of hands.
All jewelry is subject to normal wear and tear. We recommend getting your jewelry checked and cleaned on a regular basis. Visit our store today so that our expert staff can check your stones and clean your priceless pieces for FREE! We also offer, at no additional charge (FREE!), rhodium plating of your white gold pieces. These services are offered while you wait, and even if you didn’t purchase your jewelry from BVW Jewelers. We believe you shouldn’t have to pay for clean jewelry.
The grading report you receive with a certified diamond does not give you the retail replacement value that you need for insurance purposes, however, you may also receive an appraisal or assessment of your stone from a jewelry store or independent appraiser to meet the needs for your insurance. Both are important, but be sure to get your Diamond Grading Report and not just rely upon an appraisal when you purchase your very special one of a kind diamond. We offer diamond appraisals done in-house, by our expert jewelers using equipment from the latest and newest Gemological Institute of America.

Our Reviews

A Complementary Service We Offer On Top Of A Free Ring Cleaning.
Natural White Gold
(Not Plated)
Worn Plating
(Over Time)

Q. What exactly is “white gold”?

A. Pure 24 kt gold is always yellow. There is no such thing as an isotope of gold that is white.

But jewelry is rarely made from pure 24 kt gold because it’s soft and expensive. Engagement rings, wedding bands and jewelry are usually made from an alloy of gold and other metals.

For example:
– 14 kt gold is 14/24ths gold and 10/24ths other metals,
– 12 kt gold is 12/24ths gold and 12/24ths other metals,
– 10 kt gold is 10/24ths gold and 14/24ths other metals.

At the risk of oversimplification, if the “other metals” in the alloy are copper or silver, the gold remains yellow; whereas if the “other metals” are palladium and/or nickel, they have a bleaching effect and the mixture becomes whitish, i.e., “white gold”.

Nickel is much cheaper than the precious metal palladium, so nickel is widely used in white gold jewelry in the U.S. However, so many people are allergic to nickel that it is forbidden to be used in jewelry across Europe, and palladium would be used there instead.

Q. What is Rhodium? What does it have to do with white gold jewelry?

A. Rhodium is a very precious metal that can cost ten times as much as gold or more! Rhodium is generally not considered a feasible material to make jewelry from, because it is stressed and brittle, being very difficult work properly with when making jewelry. Nevertheless, rhodium is amazing as a plating for jewelry because it gives off a beautiful shimmering, dazzlingly white surface, being the most reflective of all metals.

Rhodium plating makes diamonds look bigger and better. From a couple of feet away and under most lighting it’s difficult to tell where the stones end and the metal begins. Most white gold jewelry today is rhodium plated, however the rhodium is only a plating and therefore it will wear off eventually and need to be plated again, which is why rhodium plating is one of the services we offer.

Q. Have things changed between your grandmother’s white gold ring and yours?

A. Absolutely! Years ago, white gold rings were not rhodium plated, and today they typically are. So which is better and why?

If you feel that heirlooms should be a once in a lifetime purchase that lasts forever without any further attention, you may not be happy with a rhodium plated ring, because no matter how high the quality of the very thin plating, it will wear off over time and require plating.

But if you love today’s brilliant, dazzling, ultra-white look, recognize that you simply could never get that from a ring that has no plating. No matter how well white gold is made, it’s a metal, which is about half-yellow gold, and it will never even come close to the shine of rhodium plating. Yes, your grandmother’s ring stayed white for decades and never needed to be plated, but it never dazzled and shined like today’s rings. It was white enough for people’s taste in a different era, but it is not white enough for many people’s taste in this day and age.

Q. What else changed, and why does it suck?

A. If today’s rings were just like your grandmother’s ring except with a layer of rhodium plated onto them, everyone would probably be happy. But, unfortunately, most of today’s rings are not of the same alloy as your grandmother’s! Once the jewelry manufacturers recognized that the rings they were making would likely be plated anyway, they decided that the underlying metal didn’t really need to be the pleasing white shade of more antique rings.
When you’re able to see yellow in your white ring, what is happening to you is that the rhodium plating is wearing thin, and you are seeing the “yellowish” color of your gold starting to show through. You might get away with rhodium plating a yellow gold pin or broach, because these suffer very little wear, but rhodium plating a yellow gold ring that is worn regularly will probably be less satisfactory.

Q. How long will the rhodium plating last?

A. This is usually the most common question with an unpredictable answer. First, it depends on the piece of jewelry itself. Is it a ring that suffers a great deal of wear and tear? Or a pin / broach that receives little-to-no contact? Your body’s unique chemistry could also slightly effect the duration of the plating.

The life of the plating also relies on two other very important and controllable factors:

  • How good is the quality of the plating? Good quality plating done by a reputable jewelry store is always better than having your rings dipped in a chain store with cross contaminated rhodium.
  • What color is the underlying gold? If the white gold underlying the rhodium plating is a nice acceptable color, it will be less noticeable as the plating begins to wear thin in spots, so you can go a long time between plating. If the color of the underlying ring is slightly yellowish, more frequent plating will be necessary because the item will loose it’s sparkle and shimmer much sooner.

Yes, you can get your yellow gold jewelry rhodium plated if you wish. Then again be aware that if the piece undergoes extreme wear, the pristine appearance may only last a short time even if the rhodium plating quality is great, and almost no time if the plating is poor.

Conclusion: If possible, try to make sure that the white gold jewelry you are buying is a good shade of white before plating so that there will be little contrast as the rhodium plating gets thin.